There are many different ways to get a good website ranking for your website that you want to market to the search engines. Just how is this done? Asking yourself this question will give you one step ahead of the competition.
You have to start out with some kind of plan. If you market your website without an effective plan, you’ll just fail. Start out with getting a good list of keywords that explain what your website is all about.
When you create a brand new website, you need a site with purpose. You can’t just put up pages without having a target for keywords. This is where I would start using my keyword research, in the website itself with the content that is already on it. You want to do your keyword research first and work on your content around the material that you have. The next thing you’re going to want to do is to figure out how competitive the keywords that you are using are. Then figure out how much traffic you will be getting to your website.
Don’t rush your keyword research. You want to make sure you obtain the best list possible. Many times you might need to consult with some kind of expert. Some people will just make up a list of keywords, but you don’t want to do this. Get this vital part of your business done right.
Websites come in all shapes and sizes. There are the sales letter type website and your ecommerce website.
When you do your keyword research, depending on what kind of website you have the keyword research will be different. If you have an ecommerce website, the keyword research will be easier because the products are pretty straight forward. These kinds of websites have hundreds of pages. If you take the time to do things right, you’ll get lots of traffic to this kind of website. I believe you might rank a lot faster for an ecommerce website.
Now let’s talk about the sales letter website. You’re not working with a lot of people looking for tons of things. On the same token you need to find out just how competitive your keywords are. When you’re marketing this kind of website, getting to the ranking that you desire might take a bit longer. I like using a pay per click ad campaign to bring in traffic until my SEO plan starts to take off.
Allow for some time to pass before you see any results with your SEO plan. In the meantime, you can set up some social media networks to give you traffic to your website. Banner ads and link exchanges are also good mediums to use. Here’s an idea, go into discussion boards, set up a profile and put your website in the profile. These are all the things I do to get a good website ranking.